Building My Brand on LinkedIn
February 2nd, 2009 Posted in Social Computing
I’ve been a member of LinkedIn since the service started in 2004 and have used it to maintain an active CV and stay in contact with friends and associates all over the world. Recently they’ve added a limited but powerful group of applications that allow you to aggregate your social media content from other services.
Here are the applications available at the time of this post.
- Box.net files - manage and share files
- Blog Link - Connect your blog
- Company Buzz - Twitter activity about your company
- Google Presentation - Share and embed presentations
- Wordpress - Connect your Wordpress blog to LinkedIn
- Polls - Survey your connections
- Reading List by Amazon - Share what you are reading
- SlideShare Presentations - Share presentations
- My Travel - See where you and your network are traveling
- Huddle Workspaces - A collaboration space
By adding just three of these applications to my LinkedIn profile (Wordpress, Reading List, SlideShare) the definition of my personal brand became much clearer. Here is a quick look at my LinkedIn Profile.

